Brain Protection - Inside Your Hard Hat
Nuro Brain Protection System
The innovative Nuro Core is designed to react to each unique incident and intelligently adapt its shape depending on any angle of impact. No other protection technology can do this. No other method is as effective.
It’s not about direct force. It’s about brain torque.
Contrary to popular belief, most brain injury is caused by torque to the brain, not direct impacts. The hidden damage occurs when the skull spins around the brain. Nuro is the first solution designed from the ground up to address brain torque comprehensively and intelligently.
A flat piece of plastic is not a real solution.
Despite having the data for decades, ANSI standards still only measure direct, blunt impact. It’s hard to believe, but true. So while we continue to encourage governing bodies to develop tests to measure effectiveness at mitigating rotational torque, we designed our own test. And we applaud independent research facilities that are doing the same.
Helmets with Nuro technology are predicted to be up to 97% more effective at reducing the risk of brain injury compared to basic impact absorption.